Popsicle Index: I’ll tackle the easiest
topic first. In my last post, I wrote
about the Popsicle Index, a simple but reasonable measure of
neighborhood urbanism. During my
research, my initial impression was that Catherine Austin Fitts had borrowed
the idea from a Vancouver urban planner.
But the more
I looked, the less sure I was. When I
published the post, the earliest internet reference still belonged to the urban
planner, but the time gap was closing.
So I acknowledged the possibility that either or both had invented the
index.
It seems
that I was trending in the right direction, but stopped too soon. Fitts herself emailed me with a link to a
1998 paper in which she described the Popsicle Index. The 1998 date was five years before the first
reference to the urban planner. My job
here is urbanist, not fact-checker, so I won’t dig any deeper. But it does appear that Fitts was truly the
inventor of the Popsicle Index, with others borrowing her idea since 1998. My apologies to Ms. Fitts.
However, my
original point still stands. It’s a
grand thing when people in other walks of life, such as international finance,
think and speak in terms that are decidedly urbanist.
Petaluma Boulevard Road Diet: The Petaluma
City Council met a few days ago to review the results of the Petaluma Boulevard road diet.
Despite the
rhetoric around town since the road diet was complete, the City Council session
was sedate. At the start of the evening,
the chamber was overflowing, but most were there either for recognition of the
local American Legion ballclub or for a land use hearing later on the agenda. Only a few folks seemed to have attended for the
road diet discussion.
The City
Engineer made a dispassionate, fact-based presentation showing that traffic
along the Boulevard seemed to have increased since the road diet. He also noted that traffic accidents were
down, although the sample size was small.
There were reports
of stores seeing declining sales, but other factors, such as nearby
construction and the opening of a new mall, were noted as other possible causes. Nor is there is an apparent way to unravel
the multiple factors. (As sales tax
reports come available in a few months, a more complete picture of the
financial changes in downtown will become available.)
Perhaps the
most insightful comments of the night dealt with the mid-block crosswalks, pedestrian-activated
flashing-light crossings that interfere with the carefully regulated automobile
flow from the downtown traffic signals. If
pedestrians arrive at the crosswalks sufficiently staggered that the cycle of
flashing lights is repeatedly restarted, traffic backups become
inevitable. It’s akin to having a finely-tuned
candy-making machine at one corner and a finely-tuned candy-packing machine at
the next, with Lucy Ricardo doing quality control in between.
Obviously, I’m
a big proponent of walkability. But I’m
also a big proponent of downtowns, which require a careful balance of vehicles and
pedestrians. And the crosswalks are disrupting
that balance. The mid-block crossings
are essential to the pedestrian health of downtown, but perhaps an alternative
solution is needed whereby permission to cross is delayed until it fits with
the traffic flow.
Overall, the
road received a good report card. There
are areas that still need work, but Petaluma seems to have successfully adjusted
the downtown modal balance.
Attracting Businesses/Employees: Also
during the Petaluma City Council, the Economic Development Director spoke about
a newly-started effort to attract business to Petaluma. Overall, the approach was graphically
interesting and creatively clever, although largely focused on traditional
concepts of business attraction.
But there
was a small point that piqued my interest.
The Economic Development spoke about the campaign having two audiences,
business owners and potential employees.
It was said only once and her focus quickly returned to business owners,
but it may have been a glimpse of the future.
A growing number
of young adults are selecting the place where they want to live and then reviewing
employment opportunities. When I was a
young adult, I declined an employment opportunity or two because I didn’t want
to live in the city where the job was located, but I certainly didn’t make
location my primary filter. But young
people are looking at the world differently today which is probably a good
thing.
And where do
more and more young people want to begin their adult lives? In walkable urban settings. The furor about high-tech employee buses
clogging up the streets of San Francisco shows that many high-tech employees
would rather live in San Francisco than Silicon Valley.
With the
U.S. economy increasingly reliant on innovation and innovation largely the domain
of the young, economic health of communities may depend on providing walkable
urban locations that attract the young.
And perhaps
the best way to attract business is to have a pool of attractive employees.
The Petaluma
Economic Development Director may not have connected all those dots for the
City Council, but her comment about having two audiences was the first step
toward dot connection.
As always,
your questions or comments will be appreciated.
Please comment below or email me.
And thanks for reading. - Dave Alden (davealden53@comcast.net)
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